KD Blog

BRING IT ON, SPRING MARKETING!

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It’s finally time to start thinking spring thoughts. Alright, some of us have had them for a while but temperatures are finally starting to warm up nicely (sorry Northeasters), days are getting longer & summer plans are filling calendars. Now is the perfect time to have some fun with your spring marketing. Here are a few ideas for you to jump start your sales this spring.

 March Madness

It starts this week! People were hustling to get their brackets completed & submitted before tip off today. It’s an exciting tournament, even if you aren’t a basketball fan. The upsets, cheering for your hometown team, all the hype is fun! Bring it in to your business by having your customers fill out brackets & give away promotional items or gift cards. There is a possibility to get hundreds of brackets this way, get ready! NCAA can teach us a lot about marketing. Check out how here!

Do a Spring Clean

Of course, you won’t actually be offering cleaning services. This is a great way to clean out some old inventory. Offer discounts on older items to make room for the newer ones. This is a fun way to get people interested in your new items & lucky for you, it will help you clear some space. Perhaps this is a good year to do a spring clean on your marketing in general. Here are some good ideas on how you can do so!

 Holidays

In the next few months, there are plenty of holidays that you can use to help create themes within your marketing strategies. You have St. Patrick’s Day (3/17), the first official day of spring (3/20), April Fool’s Day (4/1), Easter (4/16), Tax Day (4/18), Take Your Child To Work Day (4/27), Cinco de Mayo (5/5) & Mother’s Day (5/14). Think about running specific specials aimed at your target audience, have contests or create events to build traffic around these days. We will feature some fun & exciting ways to do this in the next few weeks!