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Spooky Spoofs in Halloween Marketing

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Up next: Halloween!

2021 is flying by. Luckily, it’s been a little less frightening than 2020. Halloween is such an entertaining time for your business. It’s a great excuse to have some fun with spooky and memorable marketing tactics.

 Did you know? Halloween is one of the biggest money makers for retailers? Our friends at USA Today are predicting a record setting spending year – $10.14 billion! Wow. We hate to be the bearer of bad news but if your business isn’t partaking in some head-turning fun, you might be missing out.

A few companies have taken this concept to a whole new level in the past by adding pranks to their marketing. It’s become one of our favorite stories to revisit. We hope you can take a quick break from reality & enjoy some of our favorites…

Rice Krispies’ Vending Scare

Have you ever stuck your hand up the vending machine to try to grab your desired treat? Surely, you’ve at least thought about it? Leave it to Rice Krispies to add a scary element to this concept. Nothing like a good scare to increase your appetite! Watch this one in action here.

LG’s product-demo video is so real it’s scary!

Back in 2012, LG took a traditionally boring product-demo video and made a memorable spoof. They claimed to have images on LG IPS TV screens that were life-like. They had a team of technicians install these screens to the floor of the inside an elevator. When unsuspecting riders got in, they were really in for a treat. Watch the clip here!

Ford’s “Spooky Car Wash Prank”

Of course, one of the most classic Halloween prank is scaring people, right? Ford took that idea & bumped it up a notch. The people in this video were asked to stop off at a local car wash on the way to a filmed test drive. Let’s just say, they were lucky they made it out. Check out the clip here!