If you have recently heard about step-and-repeat banners and you are looking for more information to determine whether this type of marketing material is suitable for your business, here are some details about step and repeat banners that are worth knowing:
- What step-and-repeat banners really are – these banners are the ones that are associated with red-carpet events- the large piece of material featuring the same logo(s) repeated in symmetrically distributed rows and columns. They may also feature an image or the slogan of an event. These banners are usually placed in a location where celebrities or important guests stop for being photographed.
- Versatility in terms of usage – step-and-repeat banners can be displayed in a variety of settings, from scientific and trade events, wedding parties, to community fairs and trade shows. Wherever there is some photographing, step-and-repeat banners have a place.
- Giving you free advertising – step-and-repeat banners placed where there are lots of people taking photographs act as a strategic marketing tool. Your banner will appear in a multitude of images, from photos published in official media, to those that will be passed around in various social circles. Your business will be all the more visible when individuals post their pictures across social media platforms, with your logo or slogan as the backdrop.