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3 Ways Radio, News, TV, and Media Companies Use Custom Pop-Up Tents

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Innovative ways for your entertainment company to make use of KD’s custom canopies.

Whether your company is heard on the radio, seen on the TV screen, or plays a behind-the-scenes role in the media, our custom pop-up tents and branded canopies can help your media company get in front of the right people in ways you may have never considered.

Below you will find creative ideas for those in the industry to make use of their custom branding material. These ideas allow media companies just like yours to highlight offerings and share their message with more people than ever before. So go ahead, bring out the custom pop-up tent! Because while you are reporting on the latest story, your marketing material can be broadcasting your brand.

   1. Live At-the-Scene Coverage

Whether it’s breaking news or the championship game, any leader in the industry knows that being in the right place at the right time is crucial for being a respected member of the media. KD Kanopy’s premier custom made canopies not only provide you with a reliable base while you are in the field, but they also provide a surefire way to highlight your name or network in the process.

From easy set-up, to shelter from the elements, our products ensure you have a dependable, hassle-free structure to catch the action so you can focus on what truly matters: sharing the latest news and updates when it’s needed most.

   2. Marketing Giveaways

Let’s face it: no matter your age, or where you come from, everyone loves a giveaway! Custom pop-up tents provide increased visibility for any marketing campaign, and this is especially true for media and entertainment companies who are looking to expand their audience. From local fairs and markets to political rallies and campaign events, a tent or canopy can house inventory for your raffle, friendly competition, or other event intended to increase audience engagement.

Unsure what a giveaway looks like for your media company? While some grand prizes are sure to draw a crowd to your tent (think concert or sporting event tickets) smaller prizes can have a positive effect on attracting the right folks to your space. Discounts on subscription services, or branded, wearable giveaways like lanyards and T-shirts are not only fun, they do the marketing for you! (Hint: Advertise in-person giveaways with custom banners to let onlookers know what’s happening at your pop-up tent!)

   3. Recruitment Fairs

Looking to bring some fresh new faces onto your team? Custom pop-up tents are the perfect way to set up shop at career fairs, college campuses, or other areas that may attract your next all-star employee.

While any run-of-the-mill company can set up a table and pitch their employment opportunities, adding accessories like fitted table covers and banners take marketing to a whole new level, especially for TV, radio, and other media companies. Consider this: the purpose of the media industry is to share their message with the broadest audience possible, and this means up-leveling recruiting techniques by getting the word out as efficiently as possible. So go ahead and let your (custom) flag fly!

TV, Radio, Media, and the Power of KD Kanopy’s Custom Pop-Up Tents and Accessories

It’s true: nearly every company can benefit from getting its name in front of a broader audience. However, for those in TV, radio, and media, ensuring your brand and logo are seen at the right place at the right time is crucial for long-term success within the industry.


Whether your media company is well-known and respected or is paving the way for future successes, there is tremendous upside to having canopies, tents, and branding materials that effectively shine a light on your station or company. If you would like to learn more about how KD Kanopy works directly with those in the media industry, reach out to us at any time! We look forward to helping you share the news of your company, while you share the news with the rest of the world.