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4 General Branding Ideas for Successful Outdoor Events

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The proper use of branding designs at a big event can be a real game-changer when you make all the right choices. If you’re planning an outdoor gathering and want to make sure your branding is on point, here are four general branding ideas that are sure to lead you on the path to success.

  1. Themed Signage and Banners: Order eye-catching custom signs and banners that align with the theme of your event. Whether it’s a music festival, a charity run, or a food truck extravaganza, your branding should reflect the event’s spirit. Use vibrant colors and bold fonts that are easy to read from a distance.
  2. Custom Merchandise: Think beyond t-shirts and pens. Consider unique custom merchandise that attendees will love. This could be anything from branded water bottles for a sports event to custom-designed tote bags for an arts and crafts fair. These items become souvenirs that keep your event in attendees’ minds long after it’s over.
  3. Interactive Photo Ops: Create Instagram-worthy photo opportunities with your branding in the backdrop. This can be a giant inflatable logo, a mural, custom printed tents or a creative set piece related to your event. Encourage attendees to share their photos on social media, spreading the word about your event.
  4. A Custom Canopy and Tents: Stunning custom made canopies or tents that reflect your company colors and branding can do a lot to spice things up for your business at a big event. These props basically draw instant attention, and can greatly improve your company image.