A good logo reflects your business and turns it into a recognizable brand. That`s because it is easy to remember by customers and passers-by. A logo definitely grabs people`s attention, so you should use it to make a mark on your customers.
Make sure to showcase it everywhere you interact with your customers; this is an effective strategy to boost brand recall. Company branded tents, promotional flags or banners are all great ways to showcase your brand.
Display your logo on product packaging
This way, your logo will be the first thing seen by customers who open new products. Make sure the design of your packaging is creative and emphasizes your logo.
Display your logo on business cards
Every business owner needs business cards to distribute them in various places: order mailings, stores, sales letters etc. They may end up in the hands of potential customers, so make sure that they will remember, by displaying your logo on your business cards.
Display your logo on business stationery
Your logo should also be visible in the emails and online newsletters you send, as well as on regular letters, envelopes and even labels and notepads.
Display your logo on your company`s website or blog
Put your logo in the header; this way, you make sure that your customers cannot miss it.